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Benefits of Pay As You Go with Asda mobile

With the cost of living on everybody’s mind and handset prices now in the thousands, people are looking for affordable alternatives. 

Pay As You Go is just one option to consider when joining Asda mobile.

What is Pay As You Go?

Pay As You Go (PAYG) is a type of plan where you only pay for your usage, rather than a fixed monthly fee. This helps avoid overpaying, as well as coming up short on your existing bundle.

You have total control over how much credit you put on your mobile; simply top it up as needed throughout the month. As you’re not tied into any contract, you can leave or change parts of your plan whenever you want.

Asda mobile Pay As You Go plans offer customers more affordable monthly bills, greater flexibility and the promise of no commitments.


Competitive rates | Never exceed your allowance | Freedom and flexibility | My Account | Mobile app | Roaming | Powered by Vodafone | Keep your old numberNo credit checks


Competitive rates

When you’re out shopping for a new mobile phone deal, money is one of the most important considerations.

Our Pay As You Go SIMs give you the option to pay only for what you use. No more wasting hard-earned cash on surplus data month after month, or on expensive new handsets.

We also offer a wide range of bundles that are great value for money. If you’ve already got an idea of how much data, minutes and texts you’ll need, you’re sure to find the right deal for you in no time. Remember, if circumstances change, you can always swap your bundle online.

Don’t use your phone that often? Want a straightforward plan that’s easy to understand? Pay As You Go could be the answer.

Check out our current PAYG rates:




Calls to UK mobiles and landlines

15p per minute

Texts per 160 characters

10p each


25p each


10p per MB



Access to automated helpline


Customer Service Centre


0800 / 0808 numbers


Other service numbers

4p per minute access charge + service charge

Personal numbers (070)

75p per minute

Non-mobile 07 numbers

15p per minute

Top up from as little as £1 and manage your mobile spend more conveniently with an Asda mobile Pay As You Go SIM!


Never exceed your allowance

Our Pay As You Go plans let you choose how much you spend with us each month. Because you set your own usage boundaries, you can never exceed your allowance, nor will you face any accidental charges at the end of the month.

With Asda mobile PAYG, you’re always in control of your finances; top up via your online account, top-up card or voucher, or from a UK phone on 2732.  


Freedom and flexibility

Asda mobile deals are available to everyone; our plans have no age limits. Of course, the true flexibility of Pay As You Go lies in how much control you have over your own account.

Switch deals every month if you want to, upgrading or downgrading your plan so you’re only paying for what’s needed. Our unlimited data SIMs are here to satisfy whatever streaming or gaming requirements you might have.

Used up your bundle before month’s end? Our add-ons can help you out, whether it’s extra minutes you need or a few MBs more in data.

But best of all, there are no contracts tying you to anything - change your plan however you like, no matter how early or late in the month.


My Account

Change the way you manage your mobile payments and set up your very own My Account portal with Asda mobile.

Our centralised hub lets you take matters into your own hands, whether that’s changing parts of your plan or simply monitoring your daily usage. You can also purchase new bundles, add-ons and top-ups right here!

Looking to monitor and manage your spending better? Want to see how much money you’ve got remaining? Or maybe even check your transaction history? My Account lets you do all this as well, right from the comfort of your home.


Mobile app

Take control of your Pay As You Go plan with the Asda mobile app. This way, you can manage everything on the move, from topping up to checking your balance.

Available on both iOS and Android, the Asda mobile app is all you need to access your account conveniently throughout the day.



By purchasing one of our Pay As You Go bundles, you can roam like you’re at home in 37 European destinations. And the best part? It doesn’t cost you anything extra!

If you’re on one of our standard PAYG plans, the rates are very reasonable and you won’t risk going over your allowance. Or incurring any unexpected expenses while abroad, either.


Powered by Vodafone

We’re powered by the UK’s reliable, award-winning Vodafone network, and that means 99% national coverage!

We also offer 4G as standard on all our bundles, plus superfast 5G on any bundle over £10. Just don’t forget to check your area coverage before you commit.


Keep your old number

When you join Asda mobile, you can swap phones as many times as you like, but if you’re still crazy about your current handset, keep your old number instead.

Our Pay As You Go SIMs work with any unlocked phone. Of course, if your phone is locked to any network other than Vodafone, you’ll need to obtain a PUK code before switching.


No credit checks

Affected by bad credit? Don’t worry, this won’t affect whether you can take out a Pay As You Go plan with Asda mobile.

We steer clear of credit checks while you’re searching for that perfect deal, so you can order a new SIM or purchase one of our PAYG bundles without any stress.


Is Pay As You Go right for you?

Still unsure about switching to a Pay As You Go plan? Take a look at the following questions:

  1. Do I want the flexibility of choosing how much I pay each month?
  2. Do I want the reassurance that I won’t be charged for exceeding my allowance (because I physically can’t)?
  3. Do I want to keep my current phone and number?
  4. Do I know how much data, minutes and texts I want?

If you answer ‘yes’ to the majority of them, you should seriously consider swapping.


Interested in finding a great Pay As You Go deal with Asda mobile? Order your free SIM today!

No commitment, no limits
No commitment, no limits

With no commitment you have the freedom to flex your usage whenever you need to.

Powered by Vodafone
Powered by Vodafone

Powered by Vodafone with up to 99% UK population coverage.

Cap your spend
Cap your spend

Put a limit on how much you spend every month so you don't need to worry about getting a big bill.

I have been with Asda mobile for some years now. I personally believe their service and value for money the best I've come across. I can honestly say that Asda mobile is the best out there.


Great price for what I need. Always had great customer service when I've rang up.


Consistently helpful customer services team, good network coverage, no contract commitments, excellent value for money.


I get what I pay for and it all works fine. Now the billing issues from the switch to Vodafone network have been sorted, job's a good 'un.


Asda Stores Limited (registered address: Great Wilson Street, Leeds, LS11 5AD) trading as Asda Money, acts as a credit broker not a lender, and is authorised and regulated by the Financial Conduct Authority. Asda Stores Limited only offers finance from a restricted range of finance providers. Finance provided by PayPal Credit. Terms and conditions apply. Credit subject to status, UK residents only. ASDA Stores Limited acts as a broker and offers finance from a restricted range of finance providers. PayPal Credit is a trading name of PayPal (Europe) S.à r.l. et Cie, S.C.A. 22-24 Boulevard Royal L-2449 Luxembourg.