Person holding a mobile phone

How to get started with Asda SIM only

By joining Asda mobile, you’ll get access to great value bundles, more flexibility over your mobile phone plans, and have more control over your monthly bill. If this sounds like a good deal to you, find out how you can get started with us today. 

What is SIM only?

A SIM only deal means you only pay for your usage, rather than paying for your handset and how much data, minutes and texts you use in a month. This means you’ll save money over time as you won’t ever be paying for more than you use, or for a handset you paid off long ago. Also, you’re not tied down to any contract, so you can come and go whenever you want. 

With an Asda SIM only deal, you can choose between a Pay As You Go plan or a great value monthly bundle that can automatically renew month on month.

SIM only is cheaper, offers more flexibility with rolling monthly plans, and you remain in control of your finances and bundles.


How to join Asda mobile

Joining Asda mobile couldn’t be easier! Follow our simple step-by-step guide to start your journey with us:

1. Browse our deals

Browse our range of SIM only deals online, starting at just £4! Find the right plan for you by choosing how much data, minutes and texts you need each month. 

2. Purchase your bundle and register your account

Once you’ve decided on the right bundle for you, purchase your new SIM online and register for My Account as well. 

3. Activate your SIM and register your number

Once you’ve received your SIM card, you can activate it by inserting your card into your phone and calling us on 2732

If your phone is locked to another network (other than Vodafone), you will have to unlock it first

If you’re joining from a different network and wish to keep your number, you need to obtain a PAC code by calling or texting your mobile provider. Don’t forget to register your number on My Account!

4. Enjoy your new mobile journey

And that’s it! You’re all set to start your journey with Asda mobile. 


Benefits of SIM Only with Asda mobile

There are multiple advantages to joining our network and purchasing a SIM only deal. 


Life with Asda mobile is truly flexible. You aren’t tied down to any contracts like some other networks, which means you can upgrade or downgrade your bundle to change how much data, minutes and texts you are allotted each month. 

Our bundles last for a month, so you can come and go as you please. 

Furthermore, if you need a new phone, you can buy a new one and stay with Asda mobile, as long as the phone is already unlocked. 


You are in complete control of every aspect of your mobile plan. You can monitor your usage, change your bundle month on month, buy flexible add-ons and more from your online account. 

Also, with a SIM only bundle or PAYG plan, you’ll never exceed your monthly allowance and risk facing extra charges at the end. 


SIM only is one of the most cost effective ways of staying connected, as you aren’t paying towards a new handset at the same time as your phone plan. 

Both our Pay As You Go plans and monthly bundles offer prices to suit any budget.


My Account

Registering for My Account will give you the freedom you’ve always wanted from your network. You can access everything there is to know about your Asda mobile account, all easily accessible online! 

What can you do with My Account?

  • Change your SIM-only bundle quickly and easily by upgrading or downgrading your data, texts, or minutes
  • Pay for new bundles, add-ons, or top-ups
  • Monitor your usage and how much you’re spending to gain insight for your next 30 days
  • Review your transaction history to keep an eye on your mobile spend 
  • Access our helpful guides and FAQs, or contact our friendly support team

Asda mobile app - coming soon


If you’ve run out of data before your bundle renews, you can apply an add-on to get a mid-month boost. 


As long as you have an active bundle, you can roam like you’re at home in 36 European destinations at no extra cost.

Help & Support

If you need help with anything, feel free to contact us. You can do this a number of ways, depending on your problem and preferences:

  • Browse our FAQs to find the answer to a general question
  • Message us on Twitter
  • Fill out our online contact form
  • Phone us on either 0800 079 2732 from a non-Asda mobile phone or 2732 from an Asda mobile
  • Get help in your local store

Customer Service times:

8:00am - 8:00pm

9:00am - 6:00pm

10:00am - 5:00pm

If your problem is related to your handset, rather than the network, you can call us on 0800 479 8780 between 9:00am - 6:00pm Monday - Saturday, and 10:00am - 4:00pm on Sundays.

No contracts, no limits
No contracts, no limits

With no contract you have the freedom to flex your usage whenever you need to.

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Powered by Vodafone

Powered by Vodafone with up to 99% UK population coverage.

Cap your spend
Cap your spend

Put a limit on how much you spend every month so you don't need to worry about getting a big bill.

Great network. No problems at all. So much better than Tesco mobile


First month been with Asda mob bought the max bundle for 30£ worth every penny The Signal has been 👌 not one issue or been slow it's been Super reliable with top notch speeds! Impressed 👏


My experience has been far from negative and I’m very happy & impressed with how simple and good Asda Mobiles app, website & Call Centre is. Made one call to them and everything sorted, worked first time.


Switched to Asda Mobile after Virgin Mobile decided to scrap all Pay as You Go sims from January, 22. Surprisingly, the switch was smooth, brilliant customer service and coverage better than Virgin mobile.