Why are your pay as you go prices increasing?

From 26th September 2022 we’re updating our Pay As You Go rates for all Asda mobile customers, in the UK and when roaming in Europe. The new charges will apply automatically from this date for new and existing customers.

Asda mobile is committed to bringing great value; our prices are some of the most reasonable on the market.

Our standard tariff rates are currently:-

  • 4p per minute to any UK mobile or landline
  • 4p per text to any UK number; and
  • 4p per MB of data

From the 26th September, our standard tariff rates will increase to:-

  • 15p per minute to any UK mobile or landline
  • 10p per text to any UK number; and
  • 10p per MB of data

You may also find it more cost effective to use one of our 30-day bundles which start from as little as £4. Visit our bundles page to find out more.

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